Decision moving window: using interactive eye tracking to examine decision p...

 

 

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Decision moving window: using interactive eye tracking to examine decision processes

via Behavior Research Methods (Browse Results) op 13-4-11

Abstract  

It has become increasingly more important for researchers to better capture the complexities of making a decision. To better measure cognitive processes such as attention during decision making, we introduce a new methodology: the decision moving window, which capitalizes on both mouse-tracing and eye-tracking methods. We demonstrate the effectiveness of this methodology in a probabilistic inferential decision task where we reliably measure attentional processing during decision making while allowing the person to determine how information is acquired. We outline the advantages of this methodological paradigm and how it can advance both decision-making research and the development of new metrics to capture cognitive processes in complex tasks.

• Content Type Journal Article
• Pages 1-11
• DOI 10.3758/s13428-011-0083-y
• Authors
  • Ana M. Franco-Watkins, Department of Psychology, Auburn University, Auburn, AL, USA
  • Joseph G. Johnson, Department of Psychology, Miami University, Oxford, OH, USA

• Journal Behavior Research Methods
• Online ISSN 1554-3528
• Print ISSN 1554-351X

 

 

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